Setting up Data Link or Message in a Bottle Emergency information scheme

  Small and large canisters.

Introduction

Data Link Emergency Scheme is a voluntary scheme for anyone at home (or car) and provides a method of keeping potentially lifesaving personal information readily available in the home (or car) for use in an emergency. The scheme enables the Emergency Services, GPs, Community Nurses, Paramedics, carers etc. to find the information should the user of the scheme become suddenly ill, suffer and accident or, for any other reason, become incoherent and in need of urgent assistance. Possibly of more interest to the elderly or incapacitated, the scheme is intended to cover anyone regardless of their age.

Datalink or Message in a Bottle is simply a plastic container protecting a folded data sheet, kept in the household refrigerator.  A matching label fixed to the outside of the refrigerator indicates the presents of the container.  A label fixed prominently above the lock on the main access door to the dwelling indicates that Message on a Bottle or Datalink is available.

The scheme is run using different names i.e. Data Link (Neighbourhood Watch) and Message in a Bottle (Lions Club). The Emergency Services are aware of this and emphasis that, what even the name, the schemes must have:

Green cross labels:

a) on the canister in the refrigerator;

b) to the outer side of the refrigerator door; and

c) next to the handle on the inside of the front door.

The scheme, free to users, is based on the use of a Data Form, three adhesive labels and an empty canister (you can use a 35 mm film canister).

 

 When the users has manually inserted emergency information on the Data Form, the form is folded and placed inside the canister;

one label (with green cross) is attached to the canister and the canister then placed in the household refrigerator;

a second label (with green cross) is attached to the outer side of the refrigerator door; and

a third label is attached to the inside of the main door to the house close to the door handle.

If any of the Emergency Services are called to the property they will detect the presence of the scheme from the label inside the main front door and locate the information canister within the refrigerator.

 Time Scales

You should plan to take up to six months to set up the scheme after you have organised funding (example of a letter asking for funding) and obtained agreement from the Emergency  Services.

Costs

Small canister:

Canisters (used by 35 mm films) - Obtained from Boots Chemist, SupaSnaps or the Police Photographic Department at Netley for free (make sure you say you require canisters and lids).

Labels (green cross stickers x 3) - Ordered from G Shepherd (Portsmouth) Ltd. £254 + VAT for 2000 and £560 + VAT for 10,000 (June 2001).

A4 size Data Forms - Used own facilities

Cost of a single unit - 6.9p per unit (2001)

Posters and distribution boxes - Spectrascan (Emsworth) Ltd

Address:

G Shepherd (Portsmouth) Ltd
Ridgeway House
Unicorn Road
Portsmouth
Hants  PO1 4RD
 Tel: 023 9282 0635
Fax: 023 9282 4386
 
 Spectrascan (Emsworth) Ltd
White Lodge
Long Copse Lane
Emsworth
PO10 7UL
Tel: 012 4337 9628

Large canister: 

These canisters are screw topped and easier to open.

Clear canister, labels (green cross stickers x 3) and Data Form - delivery is chargable, 22p each (includes VAT) for quantities of 1000 and over.  Ordered from Tony Zandos Tel: 0208 4400612 Mobile: 07775 828087

Emergency Services

It is essential that you obtain the support of the Emergency Services before embarking on setting up a scheme. Without their support you will not have a scheme because it is they that you will rely on to identify that the scheme exists in a home when ever called upon to provide assistance.

The following initial points-of contact will help you:

a) Hampshire Fire and Rescue Service

Public Relations Manager,
Hampshire Fire and Rescue Service HQ,
Eastleigh,
Hampshire
SO50 9SJ.                
Tel no: 023 8064 4000

b) Hampshire Ambulance Service

Patient Advice and Liaison Manager,
Hampshire Ambulance Service,
Highcroft,
Romsey Road,
Winchester
Hampshire
SO22 5DF

c) Hampshire Constabulary

You have to contact your local Police head quarters.

Other Contacts

You will be wise to advise other agencies, such as your local NHS Trust, Community Nursing, Social Services etc. You could approach your local Council authority because they may be interested in funding your scheme.

Distribution

Distribution is the biggest challenge and is a slow process.

 You could start by distributing through your organisation to make sure everything works.  Later you will need to enlist the support of local surgeries, health centres, council offices, housing associations, Age Concern centres, community centres, libraries etc.  You may need to design a box to hold the packs (containing the canisters and labels) at the selected distribution points and posters to bring these to peoples attention.

Advertising

To enhance your distribution and make as many people aware of the scheme you have to produce an effective advertising campaign.

Get your local newspaper, newsletters, magazines etc. to publish articles. Inform your local radio station. Use posters at the distribution points.

Setting up the scheme

The success of the scheme is dependant of the effort setting up the scheme. The more time spent considering the practicalities will help prolong its continued success.

Things to consider:

Identify project target dates (milestones) and actions

The project should consist of a Working Group. Hold meetings, minute with actions.

Make sure labour intensive work (i.e. Distribution, and collection and maintaining the canister stockpiles) is kept to a minimum or your group are able to sustain this commitment. Consider the amount of work required to keep the scheme operating. 

 Take into consideration future price rises.   

Launching the Scheme

Make the launch an event because it is in your interest to do so.  If you can get your local council (ask the Mayor to attend) to help with the launch it will assist your advertising campaign.

Useful Addresses

Age Concern

Chief Executive
Age Concern
The Old George Centre
16 Kingston Road
Portsmouth
PO1 5RZ
Tel: 023 9286 2121

Alzheimers Society

Alzheimers Society
Portsmouth and District Branch
Fratton Community Centre
Trafalgar Place
16 Kingston Road
Portsmouth
PO1 5JJ
Tel: 023 9273 0088

 Woman’s Royal Voluntary Service (WRVS)

 WRVS
Jubilee House
1 Swan Lane
Winchester
SO23 7AA
Tel: 019 6285 2329
Fax: 019 6284 2241

Winchester City Council

Community Safety Officer
Winchester City Council
Colebrook Street
Winchester
S)23 9LJ
Tel: 019 6284 8132

Poster Printing and Distribution Boxes

Spectrascan (Emsworth) Ltd
White Lodge
Long Copse Lane
Emsworth
PO10 7UL
Tel: 012 4337 9628

Label Production

G Shepherd (Portsmouth) Ltd
Ridgeway House
Unicorn Road
Portsmouth
PO1 4RD
Tel: 023 9282 0635
Fax: 023 9282 4386

Portsmouth News (Main Office)

The  Editor
The News Centre
Hilsea
Portsmouth
PO2 9SX
Tel: 023 9266 4488

Portsmouth News (District Offices)

The News
88 West Street
Fareham
PO16 0EP
Tel: 013 2982 2528
 
 The News
42 High Street
Gosport
PO12 1QF
Tel: 023 9251 0610

 Hampshire Chronicle (Main)

57 High Street
Winchester
SO23 9BY
Tel: 019 6284 2333

 Hampshire Chronicle (New Forest)

41 Gosport Street
Lymington
SO41 9BB
Tel: 015 9061 3860

Meridian TV

Meridian Broadcasting Ltd
Television Centre
Norham Road
Southampton
Hants